How to Train Your Dragon

When it comes to guides on training your dragon, we might be a little out of our element. But—having worked on the animated film before tackling the live action adaptation—our guide to localising and adapting the marketing material for How to Train Your Dragon would be detailed and flawless. Our motion team designed over 800 assets that were used around the world including Kuwait's "The Monster Screen", lighting up Saudi Arabia with a larger-than-life Gerard Butler on Kingdom Tower, and designing a very Toothless welcome with digital corridors at airports in Brazil during their Festas Juninas. It was an epic campaign, which sent our designers soaring to new heights.