The Mummy

INTERNATIONAL PRINT AND ONLINE DIGITAL CAMPAIGN

CLIENT: UNIVERSAL

An ancient princess is awakened from her crypt beneath the desert, bringing with her malevolence grown over millennia, and terrors that defy human comprehension.

The Mummy is back! Join Tom Cruise in this modern conceptualisation of an old classic in the first instalment of a collective Monsters Universe. We were given the task of bringing the dead back to life by Universal Pictures. This included creating bespoke Digital out of Home concepts which were used globally . Alongside localisation for the character Living One Sheets, Title Treatments and Outdoor campaign. The dead truly came alive with this campaign.

"Welcome to a New World of Gods and Monsters."

Scroll down to view the full campaign

INTERNATIONAL PRINT CAMPAIGN

Out of home

INTERNATIONAL PRINT CAMPAIGN

Localised Titles

INTERNATIONAL PRINT CAMPAIGN

Promotional Items

INTERNATIONAL PRINT CAMPAIGN

1-Sheets

ONLINE DIGITAL CAMPAIGN

Rich Media

ONLINE DIGITAL CAMPAIGN

Mobile & Tablets

OUTDOOR DIGITAL CAMPAIGN

Digital Out of Home
DOOH