The Grinch

INTERNATIONAL PRINT AND ONLINE DIGITAL CAMPAIGN

CLIENT: Universal

The Grinch tells the story of a cynical grump who goes on a mission to steal Christmas, only to have his heart changed by a young girl’s generous holiday spirit. Funny, heartwarming and visually stunning, it’s a universal story about the spirit of Christmas and the indomitable power of optimism.

We stole back Christmas with our extensive outdoor and digital campaigns for The Grinch. From encapsulating the story of The Grinch with multiple outdoor suites, we aimed to bring this festive film to the forefront of the busy Christmas film slates, using outlandish quotes and digital techniques.

It was the heist before Christmas.”

Scroll down to view the full campaign

OUTDOOR DIGITAL CAMPAIGN

DIGITAL OUT OF HOME

INTERNATIONAL PRINT CAMPAIGN

Out of home

INTERNATIONAL PRINT CAMPAIGN

1-Sheets

ONLINE DIGITAL CAMPAIGN

Rich Media

ONLINE DIGITAL CAMPAIGN

Mobile & Tablets